Cycle Shelters – What to Look for in Your Manufacturer |

Cycle shelters come in all different shapes, sizes and budgets, meaning it can sometimes be hard to choose a company to design and manufacture one for you. This article looks at the main things to look out for when choosing a manufacturer of cycle shelters.Cycle shelters for schools, playgrounds and public places come in a wide variety of styles for every budget. But how do you choose a company to design and make your cycle shelters? Here are a few things to look out for next time you buy a bicycle shelter.Variety of ModelsOne of the most important things to look out for when you are searching for a company which makes cycle shelters is the variety of models on offer. Bicycle shelters can vary enormously, whether they are large, small, include secure storage, are fitted with bike racks or double up as waiting shelters. A company which has a full portfolio of designs is more likely to provide you with the exact shelter that you are looking for.Variety of Colours & FinishesAs well as the design, you will also want to choose a company which offers a number of different colours and finishes. Some companies are limited in the colours they can offer, whereas some build them to your specific requirements. So if you need cycle shelters which fit into the surroundings then you will want the widest range of colours possible.A wide range of finishes is also desirable, so whether you are looking for polyester powder coated or hot dipped galvanised finishes, you want a company which can meet all your requirements.Complete with InstallationYou should always look for a company which will include the installation when you purchase cycle shelters. Not only will this make your life a lot easier, but they will ensure that the shelter is completely secure and therefore safe to use.Responsible for Both Design and ManufactureCompanies that both design and manufacture cycle shelters provide you with more options when it comes to choosing your model. It means they have control over the whole process, so whatever you are looking for they will be able to arrange it for you.ConclusionLook Out for these Key QualitiesCycle shelters, when designed and manufactured properly, are a great investment and will last you many years. When it comes to buying yours, check whether your company can offer you the above qualities to ensure you get the exact shelter you are after.

The Five Stages In the Life Cycle of Online Products |

Life cycles are an extremely useful concept. Like most models, they help people to visualize the progress of an online product under certain conditions. They help people to predict the effects of decisions within the life cycle of that product.There are a number of different life cycles. In fact, everyone who has an interest in an online product has some form of life cycle. Learning content creators have their version of a life cycle based on the effort. Accountants have their view of a life cycle based on income. Project Managers often have two. One based on the development cycle and one based on the types of projects needed. And marketers have their view.In a previous article, I suggested a very complex life cycle. However, in this article I’m going to describe one life cycle of online products as seen by a marketer.This marketing life cycle consists of five steps.1. Pre-LaunchThe period before the launch of a product is the focus of many other life cycles. But for a marketer, this time is used for two main purposes. The first is preparation of a marketing plan and marketing assets to be used later in the life cycle. However, this period is also used to create a buzz. Frequently this is a very heavy period of marketing as pre-orders are important to recovering the cost of development of the online product. A large pre-order also helps to focus partners on the product so that they continue to support the marketing effort in the next stage.2. GrowthOnce the product is released there will be an initial period where sales grow. While the pre-launch focused on the initial penetration of the market, this stage is more concerned with obtaining a commanding share of the market. This period is often characterized by high marketing spending with respect to profit.3. StabilizationIn time, the market begins to reach equilibrium. While new competition enters the market, it tends not to disrupt the status quo. This stage is characterized by high profit with limited market spending and a stability in the market share.4. Decreasing SalesAs time goes by sales begin to decrease. This can be caused by an obsolete product. Or it may be a market-wide phenomena caused by market saturation. Or it may be the result of an alternate innovative market arising. In any case, this stage is often characterized by wild swings in marketing spending. This is the result of increased spending on marketing with little result followed by a demand to reduce spending in order to increase profit. Determining the value of increased marketing spending during this time can be frustrating and frightening.5. Alternate UseThis is sometimes referred to as retirement. However, I prefer the concept of alternate use with online products. Online products are most often used as bonuses to improve the sales value of other products. Actual retirement is frequently used to adjust the market demand. Online products are also frequently improved and renamed with a version which somewhat eliminates their retirement in this stage. However, regardless of the strategy chosen, this stage is characterized by the withdrawal from sale of the product and the associated suspension of marketing efforts.

The Truth About Winter Cycling |

Some people may wonder why they should invest their money and time into cycling when they can only do it a few months out of the year. Unknown to them, winter cycling is actually very popular. While cycling during this time may be more challenging, it can still be just as fun if not more so. Enjoying winter cycling is just a matter of knowing some of the basics. The following are some of the common misunderstandings about winter cycling.The biggest concern that many would have is keeping warm, but this really isn’t the least of your worries. The reason being is your body will produce a lot of heat while cycling. Even though the temperature is cold, cycling can be an intense exercise. You won’t even feel cold anymore after just a few minutes. For this reason, wearing layers of clothing is not necessary if you are going winter cycling.The idea that winter cycling is dangerous is another popular misconception. This belief stems from the fact that the roads are commonly icy and wet during the winter. While this is generally true, your bike can be customized so that this problem is eliminated. By getting studded bike tires installed, your bike will get much better traction and give the user better control. In some respects, winter cycling is actually one of the safe winter sports you can participate in.Others believe that cycling during the winter just isn’t practical because the roads are tougher to handle during these months. Though, cycling could actually be less of a challenge than driving through the snow. You won’t have to worry about scraping all the ice and snow off your car, and you may actually have better control while riding. Not to mention that you will be getting exercise and staying warm in the process.